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      Generating and Managing Affiliate Links in Levanta

      Easily create, track, and optimize your Levanta affiliate links to maximize performance and earnings.

      Understanding Levanta Links

      Levanta links are generated on a per-product basis, meaning each product, including its variants, requires a unique link. While you can also create storefront links for brand-specific Amazon pages, individual product links tend to yield the highest conversions and best performance.

      Each Levanta link has a 10-click threshold, meaning performance metrics will only be visible after the link receives at least 10 unique clicks. Any activity before reaching this threshold is still tracked but remains inaccessible until the threshold is met. Additionally, reporting on newly generated links may take up to 48 hours to appear, even after meeting the click threshold.

      Levanta Link Format

      By default, Levanta links are mobile-optimized, ensuring that mobile users are seamlessly directed to the Amazon app for a better purchasing experience. These links typically follow this format:

      https://lvnta.com/lv_XXXXXX

      If you prefer a non-mobile optimized version, you can untick the Mobile Optimized Link option during link creation. This will generate a standard Amazon link, retaining all Levanta tracking parameters. If you are using a third-party link-shortening or management service (e.g., Bit.ly, TinyURL, URLGenius), you should use the expanded, non-mobile-optimized version of the link to ensure proper tracking.

      Generating Affiliate Links in Levanta

      To create a new affiliate link in Levanta, follow these steps:

      1. Navigate to the Product Page: In your Levanta dashboard, go to Discover > Product Catalog or Partnerships > My Products and select the product for which you’d like to generate a link. You can also search for an ASIN in either section.

      2. Create a New Link: Scroll to the Create New Link button below the Product Details section.

      3. Configure Your Link:

        • Mobile Optimized (Default): Ensures the Amazon app opens for mobile users.

        • Non-Optimized: Untick the Mobile Optimized Link box if you want to use the raw Amazon URL with tracking parameters.

      4. Generate the Link: Once configured, click Create Link to finalize the process.

      Advanced Link Options: Using Sources for Granular Tracking

      Levanta allows you to create multiple tracking links per product to monitor performance across different channels, platforms, or campaigns. This is done through the Advanced Options dropdown, where you can add custom Sources. Sources allow you to gain more granular insights into your links and track performance based on specific groups or guidelines you have established. 

      • Primary ID: A unique identifier for tracking (e.g., a random code like 93eptr4u or a descriptive name like JuneFB).
      • Display Name: A clear name for the link in your dashboard (e.g., June Facebook Campaign).
      • Sub ID: An additional identifier to track variations within a Source (e.g., Story1 to track different creative assets).

      Note: Since each new source regenerates the unique IDs within the links, keep in mind that each one will also need to accumulate 10 clicks before reporting performance metrics. For this reason, it is not advisable to use any granular sourceI- or sub-source ID. 

      Finding and Managing Existing Links

      To locate previously created affiliate links:

      1. Navigate to My Links in your dashboard.

      2. Use the Copy button to retrieve your links. To edit existing links, simply click "edit." 

      Using Affiliate Links in Content

      Once your Levanta link is created, you can use it just like an Amazon Associates or traditional affiliate link. Simply publish the link in your content, whether on social media, blogs, emails, or other platforms.

      You’ll begin seeing traffic data after 10 clicks and conversions after the first recorded sale. Keep in mind that Amazon Attribution data has a 24-hour delay, so conversions and traffic may take up to 24 hours to display within Levanta.

      Generating Storefront Links

      Although storefront links can be created to cover specific pages within a brand's Amazon store, we find that individual product links deliver the best performance and highest conversions. If you'd prefer to create a link to a brand's storefront page, you can do so by following these steps:

      1. Navigate to a brand page via Discovery > Brands or Partnerships > My Brands.
      2. Once on the brand page, click into the "Storefront Links."
      3. Click "+ Create New Link." Once this interface has opened, you can click out to preview the brand's storefront page if needed. 
      4. You can copy the default link shown by clicking "Save & Copy," or you can follow the steps above for standard product links to get a standard Amazon link (versus the Mobile Optimized Link) or to add SourceIDs to the link. 

      Note: Not all Levanta brands allow for storefront links. If you do not see the "Storefront Links" option within the brand page, the brand has not enabled the ability to generate links to their storefront.