Guide on how to Integrate with Levanta
Manual Link Creation
This involves manually identifying ASINs and creating links or tracking tags/parameters that would then be added onto links. This can be done for both new and existing content. This is typically a good starting point for affiliates, publishers, and creators in the early stages of building their Amazon affiliate marketing, or a potential route for small scale cases.
There are two ways by which a creator can manually monetize their content:
- Retroactive monetization identifying existing overlapping ASINs, creating links manually in the Levanta product catalog, adding links to existing content, and republishing/boosting that content
- New content - utilizing the Levanta product catalog to look for trending products and deals. By browsing the product catalog, creators can easily select a product, create a link, and add the link to the content.
When might this be the best solution for you?
- If you want to get started monetizing your Amazon affiliate content as soon as possible, this is the fastest way to do that.
- If you have identified a handful of ASINs that drive the majority of your revenue, this could be the easiest path to quickly monetize your content.
Tech Partner
Tech partners such as GeniusLink, Button, and HyphenSocial have a direct integration with Levanta. They often have a JS snippet or WP plugin that can be added onto your sites and will auto-append Levanta tags onto your links, allowing for easier and faster monetization.
Should you choose this option, our team will be happy to connect you with our tech partners to help kickstart the integration process. Reach out to cs@levanta.io for support here.
Creator API
The Levanta API enables a wide range of use cases and unlocks the ability to programmatically implement Levanta affiliate links across content, enabling Creators to scale out direct partnerships with Amazon sellers.
Benefits of the Levanta API for Publishers
The Levanta API unlocks a host of advantages for publishers, affiliates, and creators, including:
- Streamlined Integration: Integrate your existing technology with Levanta, instantly opening up hundreds of thousands of promotional opportunities via direct partnerships with Amazon Sellers.
- Customizable Reporting: Get access to tailored performance reports, offering insights into clicks, conversions, estimated sales, and estimated commissions for each link. With this data, you can better understand and optimize your promotional strategies.
- Simplified Product Discovery: The API’s extensive filtering options make it easier than ever to discover relevant products from your partnered brands, streamlining your affiliate opportunity discovery process.
- Link Creation & Management: Unlock a host of uses cases with programmatic access to affiliate link creation and management.
Levanta API Key Features
- Active Brands Endpoint (/partners): Discover brand names and IDs with whom you have active partnerships. This feature allows you to easily navigate through your brand connections, ensuring you stay up to date with current collaborations.
- Product Catalog Endpoint (/products): Access the Levanta product catalog, sorting by title, commission, or price. The API enables you to filter by ASINs, brand IDs, access, minimum/maximum commission, and stock availability, streamlining your product search and selection process.
- Product and Link Reporting Endpoints (/reports): Stay informed on your link performance and product reports within a given date range, filtering by ASINs, sources, and brand IDs. This API functionality provides you with valuable insights into your marketing performance, allowing you to make data-driven decisions for optimizing your promotional efforts.
- Link Creation and Management Endpoints (/links): Easily create and manage your unique tracking links by ASIN/source pairs and filter by asin/source/adGroupId.
Example of a Common API Integration
Below is an example of how publisher partners typically integrate via the Levanta API:
- Run a scheduled job that uses our GET /products endpoint (with access=true) to maintain a database of all Levanta ASINs. “access=true” ensures you are getting a list of ASINs you have access to by being part of the brand’s program
- Whenever a new Amazon link is found on your platform or site/s, check the ASIN against your Levanta ASIN database
- When matches are identified, use our POST /links endpoint to create your unique Levanta link
- You can utilize the Source functionality to segment ASIN performance at a more granular level (e.g. per platform, site, or article). By passing an ID to the Source field, the API will return a unique link for that specific ASIN-Source combination
- Use our GET /reports endpoint to get daily performance reports per unique link/source. This will include clicks, add-to-carts, conversions, sales, and commissions
Note:
- Make sure to check for “access=true” for the /products endpoint to avoid pulling in ASINs you do not have access to yet
- Make sure to occasionally check if your links have been disabled, or set up a webhook to keep track of them
- Be careful when modifying link parameters in any way as it can easily break tracking
When might this be the best solution for you?
- This works best for affiliates, publishers, and creators who prefer a dynamic and automated process of ASIN matching, link creation, and reporting
- If you have numerous ASINs to monetize through Levanta and you don’t already work with tech partners (see below), this is the most scalable and seamless option
Creator API Documentation